Ex-Bank of America from the banking sector.

Due to regulatory restrictions, Bank Am was not permitted to open additional branches at will. Traditional banking wisdom was that in order to grow, they needed to open more branches. How, then, could this dichotomy be reconciled? How could they grow with just the four branches that they currently had?

Led by Tony Singh, the Bank Am retail business team successfully challenged a plethora of market paradigms to register phenomenal growth. They focused their sales efforts on small businessmen with large dealings in cash. They initiated the ‘cash channel’, whereby small businessmen could deposit their daily collections in the bank at the end of business hours everyday, seven days a week. As a result of this initiative, Bank Am registered quantum growth in business from 1995–1998.